• Contact us
  • Advertising Policy
  • Cookie Policy
  • Disclaimer
  • Privacy Policy
  • Terms of Use
Friday, June 27, 2025
25 °c
Agartala
enewstime
  • Home
  • News
    • Northeast
    • National
    • International
    • Tripura News
  • Sports
    Bazball Brilliance: England Chase 371 to Stun India in Anderson-Tendulkar Trophy

    Bazball Brilliance: England Chase 371 to Stun India in Anderson-Tendulkar Trophy

    Cricket World Mourns: Former India Spinner Dilip Doshi Passes Away at 77

    Cricket World Mourns: Former India Spinner Dilip Doshi Passes Away at 77

    Headingley Test: England Face 350-Run Chase as Rahul, Pant Centuries Set Up Thrilling Test Finish

    Headingley Test: England Face 350-Run Chase as Rahul, Pant Centuries Set Up Thrilling Test Finish

    Rishabh Pant Rewrites Records with Twin Tons at Headingley

    Ind vs Eng 1st Test: Rishabh Pant Rewrites Records with Twin Tons at Headingley

    Rahul takes India’s lead to 96 runs after Bumrah’s fifer keeps England to 465

    Ind vs Eng 1st Test: Rahul takes India’s lead to 96 runs after Bumrah’s fifer keeps England to 465

    Ind vs Eng Test 1: Josh Tongue Stars as India Crumble from 430/3 to 471 All Out

    Ind vs Eng Test 1: Josh Tongue Stars as India Crumble from 430/3 to 471 All Out

    Stokes’ Decision Right, Execution Wrong

    IND vs Eng 1st test: Stokes’ Decision Right, Execution Wrong, Says Broad After India’s Batting Blitz

    Anderson-Tendulkar Trophy: Gill, Jaiswal Lead India's Charge with Centuries at Headingley on Day 1

    Anderson-Tendulkar Trophy: Gill, Jaiswal Lead India’s Charge with Centuries at Headingley on Day 1

    Ind vs Eng 1st Test: Jaiswal and Rahul

    Ind vs Eng 1st Test: Jaiswal and Rahul Rewrite History with Record-Breaking Stand at Headingley

  • Business
  • Entertainment
  • Health
  • Features
  • TendersNew
No Result
View All Result
  • Home
  • News
    • Northeast
    • National
    • International
    • Tripura News
  • Sports
    Bazball Brilliance: England Chase 371 to Stun India in Anderson-Tendulkar Trophy

    Bazball Brilliance: England Chase 371 to Stun India in Anderson-Tendulkar Trophy

    Cricket World Mourns: Former India Spinner Dilip Doshi Passes Away at 77

    Cricket World Mourns: Former India Spinner Dilip Doshi Passes Away at 77

    Headingley Test: England Face 350-Run Chase as Rahul, Pant Centuries Set Up Thrilling Test Finish

    Headingley Test: England Face 350-Run Chase as Rahul, Pant Centuries Set Up Thrilling Test Finish

    Rishabh Pant Rewrites Records with Twin Tons at Headingley

    Ind vs Eng 1st Test: Rishabh Pant Rewrites Records with Twin Tons at Headingley

    Rahul takes India’s lead to 96 runs after Bumrah’s fifer keeps England to 465

    Ind vs Eng 1st Test: Rahul takes India’s lead to 96 runs after Bumrah’s fifer keeps England to 465

    Ind vs Eng Test 1: Josh Tongue Stars as India Crumble from 430/3 to 471 All Out

    Ind vs Eng Test 1: Josh Tongue Stars as India Crumble from 430/3 to 471 All Out

    Stokes’ Decision Right, Execution Wrong

    IND vs Eng 1st test: Stokes’ Decision Right, Execution Wrong, Says Broad After India’s Batting Blitz

    Anderson-Tendulkar Trophy: Gill, Jaiswal Lead India's Charge with Centuries at Headingley on Day 1

    Anderson-Tendulkar Trophy: Gill, Jaiswal Lead India’s Charge with Centuries at Headingley on Day 1

    Ind vs Eng 1st Test: Jaiswal and Rahul

    Ind vs Eng 1st Test: Jaiswal and Rahul Rewrite History with Record-Breaking Stand at Headingley

  • Business
  • Entertainment
  • Health
  • Features
  • TendersNew
No Result
View All Result
enewstime
  • Home
  • News
  • Sports
  • Business
  • Entertainment
  • Health
  • Features
  • Tenders
Home India

How TikTok helping China in flexing muscles in India

ENEWSTIME Desk by ENEWSTIME Desk
January 27, 2020
in India
TikTok-App

TikTok App

30
VIEWS
Share on FacebookShare on Twitter

TikTok App of China is growing rapidly and helping China in flexing muscles in India by providing marketers with a platform to reach millions of untapped users.

New Delhi, January 27, 2020 (IANS) From cops on duty to young lads in small-town India, Chinese short-video making app TikTok has become a rising phenomenon, owing to a strong local network while providing marketers with a platform to reach millions of untapped users.

TikTok App

TikTok has 700 million users globally, out of which over 200 million are now in India, and growing exponentially. Despite being pulled by the law enforcement agencies for vitiating the digital atmosphere in the country, TikTok has created its own fan following and US players like Facebook and its apps WhatsApp and Instagram are a worried lot.

Global market research firm Forrester estimates that short video ad spending for the key Asia Pacific markets of Australia, China, India, Japan and South Korea is likely to hit $4.7 billion in 2019.

TikTok-App
TikTok App

“TikTok’s success among non-Chinese consumers is partly due to its ability to adapt to domestic markets from a content and cultural point of view. In India, TikTok has its own local team that plans and monitors content specifically for younger demographics. This has attracted a high number of active users on its platform,” explains Meenakshi Tiwari, Forecast Analyst at Forrester.

Chinese B2B e-commerce platform Club Factory last week surpassed 100 million monthly active users (MAUs) in India — mostly from Uttar Pradesh, Bihar and Telangana.

According to Vincent Lou, Founder and CEO, Club Factory, the company managed to reduce delivery time by as much as 30 per cent with average positive product rating going up by 40 per cent in 2019. “Returns or product exchange on the platform have dropped by almost 25 per cent, said Lou.

As of December 2019, Club Factory’s registered local seller base stands close to 30,000.

The aim, like TikTok, is clear: Create a niche space especially in small-town India and stay afloat.

Club Factory

According to Satish Meena, Senior Forecast Analyst with Forrester, round one of the Indian ecommerce battle went to Amazon and Flipkart but round two definitely belongs to the Chinese companies.

“Things are different when it comes to the Chinese way of doing business. They are competing to win new customers in India in the ecommerce space which are not yet on Amazon or Flipkart, by offering heavy discounts and selling cheap. Club Factory is exactly doing this and gaining users fast,” Meena told IANS.

“The upcoming battle will happen in the social ecommerce and content space in India and Chinese are too good at that, by offering different products at affordable prices and targeting tier II and III towns where they can easily sell such products,” Meena elaborated.

The challenge, however, is a seamless logistics chain for the cross-border ecommerce.

“Logistics is a big hurdle for them as these costs have to be low in order to make profits. Chinese ecommerce players like Club Factory, Shein and JollyC have created an initial buzz, but it is to be seen how serious they are and what value addition they would eventually bring to the country,” Meena noted.

In December, the government came down heavily on the Chinese cross-border e-commerce firms for using the “gift” route to export orders and avoid paying customs duty.

The Directorate General of Foreign Trade (DGFT) banned import of goods under the “gift” route in a notification, saying these companies will now have to pay the duty, even on “gifts and samples” valued at under Rs 5,000.

According to a latest report by the E-Commerce Council of India (TECI) and ChannelPlay, fueled by low data tariffs, affordable smartphones and growing Internet usage, the size of the Indian e-commerce market is likely to reach $230 billion in a decade.

Another 40-50 crore shoppers are expected to come online in 10 years, joining the nearly 10 crore online shoppers in India.

Chinese ecommerce giants know this well that aspirational India is the next fertile ground for their growth and before US giants win them over, the Dragon has set the ball rolling.

Tags: AmazonChinaChineseFacebookGlobalMarketWhatsapp

Related Posts

DU-Harvard-University
India

Amid Covid19 gloom: DU students win Global Case Competition at Harvard

April 30, 2020
AIIMS-New-Delhi
India

It is as if we are in battle zone: Doctors entering corona ICU

April 29, 2020
Covid-battle
India

90 yr old man beats Covid19 in Jaipur, medical staff happy

April 28, 2020
Mobile-ATM-BSF-Lockdown
India

Mobile ATM: BSF’s unique help to Jaridharla villagers amid lockdown

April 27, 2020
Mohan-Bhagwat-Novel-Corona
India

RSS chief calls for ‘swadeshi’ to combat novel coronavirus

April 26, 2020
Lockdown-stoty-boy-reunites-parents
India

Lockdown story: 4-yr old reunited with parents after a month

April 25, 2020
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
D-2050 D-2050 D-2050
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT

About us

Enewstime.in is run by an individual – a Journalist by profession of Tripura with the active help of several journos including senior journalists of the State. On top of that, Enewstime.in being a subscriber of IANS news agency, we have plenty of multi-choice topics to offer to our esteemed readers. Enewstime.in is a venture reach global audience from a tiny State Tripura.

Latest News

Tripura Achieves Another Medical Milestone: First Complex Esophageal Surgery Performed at GB Hospital

Former CEC of Bangladesh sent to 3-day police remand

India slams Yunus govt in Bangladesh over demolition of Durga temple

Adopted comprehensive strategies to eliminate drug menace, says Tripura CM

Task Force meet: Improved NE infrastructure to boost regional connectivity, says Mizoram CM Lalduhoma

Splitted, but remained on cordial terms: Malaika Arora wishes ex-boyfriend Arjun Kapoor with a sweet unseen video

Contact us

19, Old Thana Road. Banamalipur. PO. Agartala. Pin code 799001. Tripura (West), India.

Email: enewstime2017@gmail.com

Wa: 8794548041

  • Contact us
  • Advertising Policy
  • Cookie Policy
  • Disclaimer
  • Privacy Policy
  • Terms of Use

© 2025 Designed & Developed with ❤️ by Provibe Media LLP

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • News
    • Northeast
    • National
    • International
    • Tripura News
  • Sports
  • Business
  • Entertainment
  • Health
  • Features
  • Tenders

© 2025 Designed & Developed with ❤️ by Provibe Media LLP