New Delhi, March 16 (IANS) Gearing up for the coming Lok Sabha polls, Prime Minister Narendra Modi on Saturday launched the ‘Main Bhi Chowkidar” campaign, calling everyone who were fighting corruption, social evils and working hard for the progress of India, as watchmen.
“Your Chowkidar is standing firm and serving the nation. But, I am not alone. Everyone who is fighting corruption, dirt, social evils is a Chowkidar. Everyone working hard for the progress of India is a Chowkidar,” Modi said in a series of tweets.
“Today, every Indian is saying. Main Bhi Chowkidar,” he added.
With the tweet, the Prime Minister also shared a 3.45-minute video titled “Take The Pledge”, urging people to join Modi on March 31 at 6 p.m. for a video programme titled ‘Main Bhi Chowkidar”.
In the video, Modi called himself a watchman and said that he was not alone, in a counter to Congress President Rahul Gandhi’s “chowkidar chor hai” jibe.
Bharatiya Janata Party sources said the campaign was launched as part of its strategy to turn the tables against Gandhi’s jibe as it did in 2014 by aggressively countering former Union Minister Mani Shankar Aiyar’s “chaiwalla” jibe.
Following Modi’s tweet, several BJP leaders also used the #MainBhiChowkidar hashtag and tweeted.